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Apr 21, 2017

Why Rental Yield is Important When Buying or Selling a Property

What makes a condo, townhouse, or house and lot for sale in the Philippines a good investment? One might think that buying a property in a prime location like MakatiTaguig or Ortigas (Pasig), automatically equates to a good investment. Any real estate broker or agent will often tell you that the best property investment highly depends on the property’s rental yield. Having knowledge of rental yields will give you a good idea of how quickly you can recover or make profit from the money you’ll invest

How to calculate rental yield

By definition, rental yield is how much rental income a property produces each year compared to its total value. The formula is as follows:
Gross Rental Yield = (Monthly Rent * 12 / Property Cost ) * 100
The property cost should factor in the property purchase price, along with additional costs like Stamp Duty, Brokerage Fees & Renovation or Maintenance Costs.

Higher rental yields mean better investments

Once you have the rental yield for the property you want, it’s time to compare. Most people only look at affordability or location as points of comparison without thinking too much about the return. It’s a sound approach, since properties are assets that appreciate through time. On the other hand, a more serious investor would want to compare properties by their rental yields to get a better idea of how much time it would take to get the best returns out of their investment.

A comparison of rental yields in Metro Manila

The Data Science Team at ZipMatch took a look at a year’s worth of data from 75,000 Metro Manila properties for for sale and for rentlisted on its site. Out of this data, they were able to get the average rental yield for each city in Metro Manila.

This heatmap shows the best cities to invest in based on rental yield. It is important to note that at a rate of 6.51% to 7.98%, Metro Manila’s rental yields are impressive compared to the 4.2% average gross rental yield in the Asian region.
It is evident that most cities with the highest rental yields are located in the western and southern part of Metro Manila–ManilaPasayParañaque and Las Piñas. Over the past year, these cities near the coastal area of Manila Bay have surprisingly outranked the more popular business districts like Pasig, Makati, and Taguig. Besides the fact that popular tourist attractions can be found here such as the SM Mall of Asia, Solaire Resort and Casino, and the City of Dreams Manila, a newly constructed SkyWay exit has largely contributed to the massive growth of new condo developments. This accessibility has also added interest in Las Piñas as an affordable residential option for young professionals working in Metro Manila’s CBDs.
Below is a table of the average property price and average monthly rent of cities in Metro Manila with the best rental yields.

It’s interesting to note that costlier cities like Taguig and Makati provide lesser rate of rental return compared to more affordable locations. For example, when choosing between a studio unit in Makati priced at Php 4.5M and a studio unit in Manila priced at Php 2.8M, one might initially think that the former has better investment potential than the latter. By looking at rental prices for both cities–Makati at Php 28,000 and Manila at Php 20,500, it is safe to conclude that a Manila property will provide better return on investment.
Parañaque, leads the rankings with the highest rental yield of 7.98%. It also ranks as the second most affordable city to buy property, at an average sale price of Php 1.65M for a studio unit and Php 3.4M for a 1BR. The city has a total land area of 47.28 square kilometers, and is widely known for being home to Baclaran, the Ninoy Aquino International Airport, and BF Homes Parañaque–known as the biggest subdivision in Asia.


These cases demonstrate that affordability or location might provide answers on which properties would best fit a buyer’s present needs, but being well-informed of various rental yields can certainly help in coming up with a more confident decision when investing on a property.

ZipMatch The belief that Filipinos can own their dream home inspired us to innovate the real estate industry in the Philippines and make buying and selling of properties faster and easier.

ZipMatch offer information on real estate trends, investment advice, and personalized service by a network of top industry professionals, all with the easy convenience of online shopping—everything you want and need, and nothing you can’t understand, all at the click of a button.

They aid you through the homehunting process from start to finish: meticulous, client-specific guidance from the initial search (whether through our comprehensive online database or via a phone-in or email inquiry) to follow-up consultations and meetings down to all final decisions are facilitated with the help of our in-house real estate experts.


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